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National Lampoon 3D issue - July, 1975

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32 years ago, and 15 years before Photoshop, the National Lampoon published a 3D issue. That was a time before the brand had been diluted by sporadic publishing schedules, the exodus of its most talented writers and artists, along with dozen's of awful National Lampoon movies attempting to cash in on the phenomenal success of Animal House.

For great coverage of the Golden Age (1970-1975) of this magazine you must visit Mark's Very Large National Lampoon Site, here.

Despite the legend "X Rated 3D Entertainment" aside from dope references and a small smattering of exposed breasts (porn legend Annie Sprinkle makes a brief topless appearance in Foto Funnies), this would be considered strictly PG-13 material today.

The 3D in the magazine's content is hit or miss, and we should keep in mind how labor-intensive a process this was before the digital age. Perhaps the best use is in a Gahan Wilson strip called Nuts where two young boys go to see their first 3D horror movie. Click on the thumbnail below to see a page from this classic.

One thing that hasn't changed in 32 years is that the extra cost of 3D production is subsidized by increased ad pages, many of them in 3D. Here you'll find the best 3D effects in the entire issue.

Click on the thumbnails below for two of the most effective ads. . . and be transported back to a time when E-Z Wider double-wide rolling papers ran full page ads in mainstream publications and turntables were top-of-the-line stereo equipment.





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